About the author

Owen J. Dahl, MBA, LFACHE, CHBC , is a principal of Owen Dahl Consulting, in The Woodlands, Texas, and the author of Think Business! Medical Practice Quality, Efficiency, Profits, 2nd Edition, a guide to applying business fundamentals to the practice of medicine. His second book is an eBook complete with template, Medical Practice Disaster Planning Guide. He also is the contributing author of the popular books, Lean Six Sigma for the Medical Practice and Integration of Behavioral Health into Medical Homes: A Rapid Implementation Guide.

A nationally-known speaker on strategic planning, Lean and Six Sigma, culture, human resource management, and the revenue cycle, Owen is also an independent consultant with the Medical Group Management Association, MGMA. Owen’s passion for education inspired him to become an adjunct professor at the University of New Orleans and the University of Houston, as well as developing certification programs for major medical societies.

Contents

  • Introduction
  • 1. Are you a Business?
  • The life cycle of a business and why the medical practice is no different.
  • 2. Planning
  • How to put together a strategic plan, vision and mission statements, value statements, SWOT, Scenario Planning.
  • 3. Quality
  • Measurement and quality of care including structure, process, and patient outcomes.
  • 4. Human Resources
  • Employees as assets, recruitment and retention of staff members, managing multi-generational teams.
  • 5. Process, Systems, and Efficiency
  • “Lean” thinking, elements of Six-Sigma, how to benchmark the practice, how to measure and analyze.
  • 6. Marketing
  • The marketing plan in today's environment, impact of online reputation for physicians and the practice, the patient in the decision-making process.
  • 7. Financial Management
  • How much does it cost to see a patient? The bottom line. Statements and reporting to upper management, external activity, sources of funding.
  • 8. Compliance and Risk Management
  • Elements of a solid compliance plan, evidence-based incident report, malpractice insurance strategies, accreditation.
  • 9. Knowledge Management and Decision Sytems
  • Knowledge workers = staff members. Each employee must add value to the process. Decsion-making best practices for your team.
  • 10. Change Management
  • The Why and What of Change. Is your team ready? Tips for change manager or leader.
  • 11. Case Studies
  • Bonus! Creative problem-solving that ties together the ideas in the book. These will challenge your thought process!
  • 12. The Future of Your Business
  • Avoiding the 5 Deadly Sins. Safeguarding the business of the medical practice. A view of the physician practice of the future.
  • APPENDIX: Key Equations
  • Index

Words of praise

This book is one of my all time favorites. It succinctly covers all aspects and principles of what it takes to be a successful business. Yes, a medical practice is a REAL business!
Judy Capko (Thousand Oaks, CA USA)
Practice management is a more difficult business than other kinds of services because of higher expectations, higher risks, and an adversarial payment environment. A professional approach is needed to market to patients, manage and motivate staff, handle office processes and technology, maintain compliance, and most importantly, get paid in full and on time. Yet medical schools do not prepare physicians with adequate skills to succeed in business. If you don't have the time for an MBA program and you don't have access to trustworthy consultants or reliable outsourced service providers, then this book is for you. Invest the time it takes you to read this book back into your daily practice. If you get through this book in fifteen hours, and if you use just three ideas out of hundreds, and if each one idea saves you just 1/100th of your daily working time and effort--that will be a savings of 60 hours per year, or a net annual profit on time invested of 300%. Do you know of any other investment that nets you 300% annually? Yuval Lirov, Medical Billing Networks and Processes - Profitable and Compliant Revenue Cycle Management in the Internet Age
Dr. Yuval Lirov (New Jersey, USA)